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Product Description
Amazon.com Product Description
Elegant and understated, Watch MQ24-9BLLCF from Casio offers 12- and 24-hour formats, and a versatile, no-nonsense design. A circular resin case highlights a yellow-tone beige dial with black-tone hands and Arabic numerals, as well as a sweeping seconds hand. Water resistant, with a durable resin strap, this timepiece is easy and comfortable to wear. And it boasts the precision and reliability of analog quartz movement for accuracy you can count on.
The Casio Story
With the launch of its first watch in November 1974, Casio entered the wristwatch market at a time when the watch industry had just discovered digital technology. As a company with cutting-edge electronic technology developed for pocket calculators, Casio entered this field confident that it could develop timepieces that would lead the market.
In developing its own wristwatches Casio began with the basic question, ""What is a wristwatch?"" Rather than simply making a digital version of the conventional mechanical watch, we thought that the ideal wristwatch should be something that shows all facets of time in a consistent way. Based on this, Casio was able to create a watch that displayed the precise time including the second, minute, hour, day, and month — not to mention a.m. or p.m., and the day of the week. It was the first watch in the world with a digital automatic calendar function that eliminated the need to reset the calendar due the variation in month length. Rather than using a conventional watch face and hands, a digital liquid crystal display was adopted to better show all the information. This culminated in the 1974 launch of the CASIOTRON, the world’s first digital watch with automatic calendar. The CASIOTRON won acclaim as a groundbreaking product that represented a complete departure from the conventional wristwatch.
Casio transformed the concept of the watch — from a mere timepiece to an information device for the wrist — and undertook product planning based on this innovative idea. We developed not only time functions such as global time zone watches, but also other radical new functions using Casio’s own digital technology, including calculator and dictionary functions, as well as a phonebook feature based on memory technology, and even a thermometer function using a built-in sensor. The memory-function watches became our DATA BANK product series, while the sensor watches developed into two unique Casio product lines of today: the Pathfinder series displaying altitude, atmospheric pressure, and compass readings.
In 1983, Casio launched the shock-resistant G-SHOCK watch. This product shattered the notion that a watch is a fragile piece of jewelry that needs to be handled with care, and was the result of Casio engineers taking on the challenge of creating the world’s toughest watch. Using a triple-protection design for the parts, module, and case, the G-SHOCK offered a radical new type of watch that was unaffected by strong impacts or shaking. Its practicality was immediately recognized, and its unique look, which embodied its functionality, became wildly popular, resulting in explosive sales in the early 1990s. The G-SHOCK soon adopted various new sensors, solar-powered radio-controlled technology (described below), and new materials for even better durability. By always employing the latest technology, and continuing to transcend conventional thinking about the watch, the G-SHOCK brand has become Casio’s flagship timepiece product.
Today, Casio is focusing its efforts on solar-powered radio-controlled watches: the built-in solar battery eliminates the nuisance of replacing batteries, and the radio-controlled function means users never have to reset the time. In particular, the radio-controlled function represents a revolution in time-keeping technology similar to the impact created when mechanical watches gave way to quartz technology. Through the further development of high radio-wave sensitivity, miniaturization, and improved energy efficiency, Casio continues to produce a whole range of radio-controlled models.
Product Details
- Shipping Weight: 2.4 ounces (View shipping rates and policies)
- Shipping: This item is also available for shipping to select countries outside the U.S.
- ASIN: B0001XVUFA
- Item model number: MQ24-9B
Casio Men's MQ24-9B Classic Analog Watch
Customer Reviews
I was looking for a reliable yet inexpensive watch. I settled on the 3 Casio watches that look like this and chose this one of the three. There's the white faced, the black faced, and this one is the yellow faced w/24 hour numbering. (some pictures of this are over exposed. The face is what I'd call a yellowish wheat color. Quite nice.) All three likely have the same internal mechanism. My watch was unexpectedly light in weight which is a huge bonus in my book.
The band was cheap as hell, but I chose the "Watch Band Genuine Leather 16mm Black Classical Vegetable oil treated durable double stitched and padded with gold plated buckle" sold by Watchmaterial here on Amazon. Now I have a nice watch that looks like $1-200 bucks, and I'm out $20.
So, buy one of these el cheapo Casio watches, buy a 16mm (width) watch band to replace the really cheap band Casio sells with these, and you'll look like $1-200 also. Plus, if you damage it or drop it in the toilet, just spend another $10. I'm considering buying the black one next. I might like that better. My educated guess is that I'll get 5 years out of this one and will likely retire it when the cheap crystal gets too scratched.
I give this product Three Thumbs Up!
I opened the box when it arrived and discovered the battery was dead. I called their technical department and learned there was no easy fix. The technician wanted to connect me with the replacement parts department. I decided to send it back. For $10.00 I didn't expect much. I got what I expected. I had hoped it would work at least until I got my regular watch to the shop for a new battery.
ps... the technical department telephone number in their brochure is wrong.

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